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CHANEL J12 CHROMATIC. A MUST HAVE
CHANEL J12 Chromatic. A Must Have. Oscillating between black and white, Coco Chanel’s two favorite colors, the Chromatic color propels the J12 into a new dimension where time and material become one.
via Monte Napoleone, Milan




film :.
CHANEL J12
A Midsummer Night's Dream

by Vincent Kipling



brought to you by KITON







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film credits:
CHANEL J12. A Midsummer Night's Dream
director: Vincent Kipling
starring: Nataleah Brhelova, Karl Lagerfeld (Unexpected Appearance)
screenplay: Hanna Mayer
music & text: Old Time Radio - The Unexpected
shot on location: CHANEL Window Store, Via Sant'Andrea 10/a - Hotel Seven Stars Galleria Milano
Make Up: Aveda Lepri, Piazza Meda Milano
film running time: 00:03:24


CHANEL J12 Chromatic



CHANEL J12 Chromatic. When the original Chanel J12 watch debuted in the year of 2000, it was really popular through out the world. The secret was the “high-tech” ceramic, one of the best material out there in terms of wear resistance. From then on, ceramic as watch making material has been popularized among those high-end watch brands. In this field, a new development is offered again by Chanel in 2011 with its latest Chanel J12 Chromatic titanium ceramic watches.
Chanel J12 Chromatic titanium ceramic watches are not a revolution of the Chanel J12 line, but a further evolution in the concept, being closer to ageless metal.



Oscillating between black and white, Coco Chanel’s two favorite colors, the Chromatic color propels the J12 into a new dimension where time and material become one. With its mysterious duality of color and non-color, its lightness thanks to titanium, resistance because of the ceramic, ergonomics due to its thermal neutrality, this new material reinvents the J12 adding a totally new chapter to its watchmaking saga – one of the material moment.

In order to create sparkling reflections, Chanel has hired exclusive new polishing techniques, inspired by processes using diamond powder first developed for sapphires. With its incredible duality, titanium ceramic reinvents the J12 series.
Chanel J12 Chromatic watches are made in Swiss workshops, and this chromatic color has been created using a high-tech material – titanium ceramic, which covers a new generation of J12 watches.
This J12 Chromatic that unveils new territories of refinement is available in an edition of seven models: 33 mm with quartz movements, 38 and 41 mm with automatic movements in two versions set with round or baguette-cut diamonds.
Price: from 3,000 Euro to 43,000 Euro

credits:
CHANEL

CHANEL flagship store
Via Sant'Andrea, 10/ A
Milan

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